Building a Platform:Preparing For The Launch.
“ YOU SHOULD NEVER CONSENT TO CREEP WHEN YOU FEEL THE IMPULSE TO SOAR.” Author Unknown We all build platforms in our lives, whether it be as a parent, a professional, an athlete, a humanitarian, a missionary or any given mission we may define for ourselves. It means establishing ourself as a voice of authority about a subject and then marketing that expertise to an audience. For instance, as a Family Nurse Practitioner, I have spent my entire career establishing my credentials so as to have the privilege of caring for adults and children who seek medical care. When I walk into a patient’s room, I am bringing with me many years of experience , education and a passion to make a positive difference,along with an acute...
Defining “The High Concept”
“I BELIEVE THE ART OF LIVING CONSISTS NOT SO MUCH IN COMPLICATING SIMPLE THINGS AS IN SIMPLIFYING THINGS THAT ARE NOT.” ~ Francois Hertel Before I can shape my individual scenes and vignettes into a story structure, I have to be able to identify an overriding story idea, the ”high concept” . According to James Bonnett high concept involves” being able to reduce your story idea into something powerful that the reader will be able to make an emotional connection with~ a logline with a twist” He goes on to explain that defining your high concept will “force you to come to terms with what your story is about”. Distilling the complexities of life into a few words is not something I view as simple and I am...







